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Client

ATI

Client.

ATI – Tunisie Internet.

Innovative telecommunications service provider and clearest choice for voice and internet service.

Challenge.

Tunisia Internet Agency is a public enterprise with the legal form of a public limited company. Created in 1996 with the prerogative is the promotion and development of the Internet in Tunisia. The agency approached us in September 2019 to work on creating the new brand identity and design all the communication assets needed to promote it both online and offline. A new challenge started with signing a contract to develop a website that gives the intended visibility of the brand’s products and guarantees a better communication flow with its clients.

Solution.

From strategy workshops, to defining user persona, setting up information architecture, and designing wireframes to pixel-perfect icons, we made sure that every step in the design process is followed diligently. The result is a user-friendly B2B design that acquires, retains and delights the brand’s users. While working on the development of the V1 we applied the Hick–Hyman law that says the more choices you give to your user, the lesser will be the chances for him to make a decision. By keeping the visual design elements lesser, we worked to increase the chances of user action on Tunisie Internet’s website by creating a unified call to action toward a direct appointment with the sales team. Still more to come on this website since we are working on a V2 where new features will be integrated.

Client : ATI – Tunisie Internet
Online : www.ati.tn
Sector : Internet Company

MONRAÏ by Yasmine Bouabid

Client.

MONRAÏ.

Designing beautiful jewelry uniquely is an inherent passion for Monrai

Challenge.

Monrai is a handmade jewelry and clothes brand launched in 2019 by the Tuniso-Italian actress Yasmine Bouabid. After the success in June 2020 of the dress “La dolce vita”, the brand owner decided to launch an Ecommerce website to facilitate the customers access to the new collections. The web site needed modern branding and a look that captured the hearts of their existing audience; so that is exactly what we created!

Solution.

With a vision of creating rare pieces of art, Yasmine wanted to have an appealing website through which they can reflect her brand’s vision. Our first course of action was to understand the client’s requirements for their website. Then, we designed a user-friendly and responsive framework for the ‘Monrai’ website to draw maximum engagement. Lastly, we performed meticulous testing of the website ensuring a completely flawless website before delivering it to the client.

Client : MONRAÏ
Online : www.monrai.sotre
Sector : A brand of jewellery and clothing

ATFD

Client.

ATFD.

Association tunisienne des femmes démocrates.

Challenge.

The Tunisian Association of Democratic Women established since 1989, are active to defend women’s rights and provide support to women everywhere in Tunisia. They came to us in early 2019 to take care of designing their campaigns and communication assets for their events. The work had to be done always in matter of few days since their activities are mostly accordingly.

Solution.

the ATFD came with a ready graphic charter that has to be respected through the conception of any asset done for the communication of the organization. For that matter we developed a different range of visuals like flyers, booklets, and banners all with a respect of the visual identity and crafted to better showcase the topics of each event. Also we developed the visual identity of UFIM which is a project carried over a year long period and prepared all assets for its communication.

Client : ATFD
Sector : NGO

Gym Core

Client.

Gym Core.

The leading Korean manufacturer of fitness equipment

Challenge.

Being on the market for more than 10 years, Gym Core is a Korean company based in Seoul. While having a vision to go international, the company needed to launch a new website for its brand and for the job they approached District Agency’s team in order to develop a user-friendly website with an advanced user experience that aligned with their goal. Gym Core team was under the pressure to launch their new website in the pandemic situation of 2020 and that in a tight timeline.

Solution.

The collaboration was held fully online through which a creative UI & UX design was first presented in order to expose the customer journey through the website. After validation, the work was translated into an intuitive and responsive website that helps customers go through all available products and get in touch directly with different official vendors available in 5 different locations around the world.

Client : Gym Core
Online : www.gymcore-korea.com
Sector : Gym industry

ATI VOL2

Client.

ATI – Tunisie Internet.

Management of the social media page of the Tunisian official national host & internet provider

Challenge.

Since 1996, ATI- Tunisie Internet has as its main prerogative the promotion and development of the Internet in Tunisia. After working on their new visual identity, they approached us to take care of their community management. The challenge was that we had to work in collaboration with ATI team to create a communication strategy, develop the brand models for each product and prepare the posting agenda. All the work has been done to be aligned with both the marketing strategy and the new brand identity. The memorable part was managing all the meetings and follow-ups during the COVID 19 lock down in Tunisia and all went as normal as normal working days.

Solution.

ATI- Tunisie Internet is a governmental entity in Tunisia and the decision to digitalize all their work and create a new brand identity had been followed with a clear community management strategy as part of their communication and marketing strategy. District team was ready to accompany them in the strategic development and the graphic design team helped them showcase their ideas and products through the posts that were posted.

Client : ATI – Tunisie Internet
Online : Facebook page
Sector : Internet Company

Euphoria Architects

Client.

Euphoria Architects.

When positive architectural design impacts lives

Challenge.

Euphoria architects is a specialist in design, both interior and exterior, with an innovative perspective toward the value of impact. When approaching the District Agency’s team they were looking for a visual identity and a website that showcases their driven values toward their art.

Solution.

While working with the Euphoria team, we managed to identify their visions and values which were later expressed in the brand identity and the company’s logo. With that in hand, the District team crafted a UI & UX design of the website that takes Euphoria’s customers to a journey that showcases the futuristic impact of their work and that was later translated through web development in order to present the portfolio of the company and their expertise.

Client : Euphoria Architects
Online : www.a-euphoria.com
Sector : Architect studio

Konrad Adenauer Stiftung

Client.

Konrad Adenauer Stiftung.

German think tank associated with the Christian Democratic Union of Germany..

Challenge.

KAS office in Tunisia focuses mainly on the areas of democracy, empowering the civil society, social economy, intercultural dialogue, conflict prevention and relations between the EU and the Mediterranean countries. One of their projects was a study “Spotlight on Sudan ” and they needed to design a creative cover that respects the graphic charter set by the headquarter and also design the report to be uploaded on their website. The real challenge was to prepare this study in a 48 hours deadline since it was meant to be presented during an online event.

Solution.

After some creative thinking, District team took the work in charge and presented them with 3 different propositions for the cover and KAS office choose one and then the design team worked on the project to be delivered according to the deadline and validate it late night to manage to present it during the event and upload it for readers.

Client : Konrad Adenauer Stiftung
Online : www.kas.de
Sector : Foundation

ATFD

Client.

ATFD.

Association tunisienne des femmes démocrates.

Challenge.

The Tunisian Association of Democratic Women established since 1989, are active to defend women’s rights and provide support to women everywhere in Tunisia. They came to us in early 2019 to take care of designing their campaigns and communication assets for their events. The work had to be done always in matter of few days since their activities are mostly accordingly.

Solution.

the ATFD came with a ready graphic charter that has to be respected through the conception of any asset done for the communication of the organization. For that matter we developed a different range of visuals like flyers, booklets, and banners all with a respect of the visual identity and crafted to better showcase the topics of each event. Also we developed the visual identity of UFIM which is a project carried over a year long period and prepared all assets for its communication.

Client : ATFD
Sector : NGO

FIDH

Client.

FIDH.

Fédération internationale pour les droits humains.

Challenge.

FIDH (International Federation for Human Rights) is the international human rights NGO federating 192 organisations from 117 countries. Since 1922, FIDH has been defending all civil, political, economic, social and cultural rights as set out in the Universal Declaration of Human Rights. With their office in Tunisia we collaborated to develop with their international graphic charter communication assets for their conferences.

Solution.

The FIDH office in Tunisia presented to us their graphic charter with a request to design the different assets to be printed for their upcoming events. For that matter we designed for the needed tools like the conferences agendas, flyers, booklets, and the document holders. With that we designed the roll ups and xbanners to be used later as communication assets.

Client : FIDH
Sector : NGO

Eco’Lav

Client.

Eco’Lav.

The largest chain of ecologic laundry in Tunisia.

Challenge.

Launched in 2010, Eco’Lav is a Tunisian pioneering ecological laundry and dry-cleaning service provider with 13 franchises in 4 different cities in Tunisia that we took their communication project in February 2019 and it all started by setting the graphic charter of the brand and creating the needed stationeries. With the visual identity being clear, we developed with the managing team a strategic community plan to enhance its presence on social media. We also worked on developing a more user-friendly website with an advanced user experience that aligned with the newly created identity.

Solution.

The first phase of the project centered on the repositioning of the brand, including the creation of the graphic charter and the stationeries needed by franchises. The goal was to provide customers with a simple, intuitive and barrier-free experience on both social media and the brand’s website. All of this through clever UI & UX design.

Client : Eco’Lav
Online : www.eco-lav.com
Sector : Laundry